Online Presence

Prime Minister Tony Abbott’s sudden surge of Facebook likes from 18 – 34 year olds from New Delhi, India has raised speculations that he purchased Facebook likes to increase engagement to his social media account. The PM has denied these allegations, saying that the recent visit of India’s Prime Minister Narendra Modihas attracted the said audience. The Facebook account of India’s PM has over 25 million likes, and his most recent picture post with Abbott has garnered over 700,000 likes and shared over 11,000 times. The Bondi Hipsters, a comedy pair was credited for bringing attention to the recent activity [...]

Facebook’s profit increased by 61% as more companies are using social media to advertise their products and services, with mobile advertising accounting for 62% of the social media giant’s revenues, up from 30% a year ago. Facebook has invested in research showing companies how effective advertising on their platform is, with efforts in premium video advertising to entice large scale companies. Facebook can be used as a marketing tool to benefit real estate advertisers, financial advisers and other companies to promote their services. Read more about this on the Australian website. [/fusion_builder_column][/fusion_builder_row][/fusion_builder_container]

US Airways is under scrutiny for sending out a Twitter message with a pornographic image as a response to a customer. The airline company has acknowledged that the image indeed came from their twitter account, and that they are currently investigating the matter. Although the image was removed ever since, the image has been posted across the internet. US Airways has 422,000 Twitter followers. This is not the first time that a company has been involved in such a mess when Chrysler sent out a tweet that included foul language in 2011. Read more about this on the Sydney Morning [...]